When you're having things printed for your business, you want to make sure that the print looks as close as possible to the original source file. This is especially true when you work in an industry where quality prints are crucial, such as graphic design, art, or magazines. That's why you need to use the highest quality printing service you can find. Here are three reasons you should choose four color process printing for your business:

1. Industry standard

Four color process printing is also called CMYK printing because it utilizes the colors cyan, magenta, yellow, and black. Using these four colors, the printer lays down tiny dots that form all the necessary colors in your print. You can think of these dots like the pixels on your computer screen. Four color process printing uses the same technology as your home printer, but commercial printing services use higher quality printers to give you professional results. Since CMYK is the industry standard, four color process printers will be able to handle all your files, no matter what program they were generated with.

2. Greater range of colors

Four color process printing is the best choice when you need to print colorful images such as photos or posters. Due to the way these printers work, they're able to mimic all the same colors you see on your computer screen without sacrificing quality. This is done through a process called optical blending. Pantone Matching System is another form of printing that mixes colors before applying them to the page. However, according to Binders Inc., this method of printing is not well-suited to printing images containing more than three colors. CMYK printing is the best choice for faithful color reproduction.

3. Affordable

Not only does four color process printing deliver great quality, it's also an affordable printing method. Using a printing service is typically much cheaper than buying all the equipment and supplies to do it yourself, and you can order as many or as few prints as you need. If you need to order large volumes of prints, you can save even more money since most printing services offer discounts for bulk orders.

Professional print products are a fantastic way to make a good impression on your customers. You should choose four color process printing for faithful color reproduction at affordable prices. A reliable printing service will be able to fulfill all your business' printing needs.